Bayes' theorem appears in situations where we observe something directly, but care about something that is not directly visible. We see evidence, data, or outcomes, while the underlying cause or explanation remains uncertain.
In many problems, the probability of observing evidence given a cause is easier to assess than the probability of the cause given the evidence. This asymmetry creates a gap: we know how likely the evidence is under different scenarios, but we want to reason in the opposite direction.
Bayes' theorem provides the bridge between these two perspectives. It shows how information flows from what we can observe to what we want to infer, allowing probabilities to be updated in a principled and consistent way.